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No more sleeps 'til National Burger Day

Published 11 months ago • 2 min read

Every Wednesday / 18th September 2024 / goodsignals.com​
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Weekly Trivia: What's the TV show everyone in the UK is Googling right now?

Happy Cheeseburger Day 🍔! Let's all head to McDonald's for dinner today - they're offering double cheeseburgers for just 50 cents. Can't resist a delicious deal like that!
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The big news recently is that OpenAI has introduced the o1 model. Trained to perform complex reasoning, the new AI model can answer a wide range of queries, including coding, medical diagnosis, and health science. I tested one with a crossword puzzle, and it solved it impressively in just 10 seconds. However, OpenAI seems to be lagging behind competitors in voice-based AI chatbot features, as Google has launched new voice-interactive capabilities on Android devices. Additionally, Google Search is rolling out another cool feature, integrating Internet Archive’s Wayback Machine links to the 'About This Page' section, making it easier to view different versions of a web page. It also appears to be showing more Reddit and Quora threads in the search results.
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Joyce, editor of The Signal
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P.S. The answer to our trivia? It's Nightsleeper. If you haven't heard of it, you're missing out. It's the best thriller I've watched recently.

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​Google Adds Spam Warning To Indexing API Documentation​
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Google has updated its indexing API documentation to enhance spam detection. Now, all submissions will undergo rigorous checks to prevent the misuse of its indexing tools. What are the dos and don'ts for staying compliant? Read on to find out. By Matt G. Southern on Search Engine Journal.

​The SEO Survival Kit for Google Core Updates​
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Two weeks after the August 2024 core update's completion, it’s time to evaluate and address the impacts. Here’s your step-by-step auditing guide, from understanding traffic fluctuations to assessing content quality. A template is also included for your analysis. By Rebekah May on Marketing Aid.

​How to Create Engaging Seasonal Content​
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​The leaves are turning yellow, and summer has come to an end. As we approach the colder seasons, why not prepare seasonal content to capture the cosy vibe of winter homes? This article covers how to identify trends, craft compelling stories, and resonate with site visitors. By Melissa Popp on Ricketyroo.com.

​Gen Z Moves on From ‘Googling’—TikTok Emerges as the New Search Engine​
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Gen Z is increasingly turning to TikTok for their search needs, favouring short, visual content over traditional search methods. Research indicates that more than half of this generation now use social media as their primary search engine for brands, products, and services. By Sasha Rogelberg on Fortune.

​Data Providers: Google August 2024 Core Update was Very Volatile​
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It’s confirmed - the August 2024 core update caused quite a stir, even more impactful than the March update. Data providers have reported massive spikes in SERP ranking fluctuations. Full charts are available here. By Barry Schwartz on Search Engine Land.

​OpenAI Says It's Fixed Issue Where ChatGPT Appeared to Be Messaging Users Unprompted​
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How unsettling is it to receive an unsolicited message from ChatGPT asking, “How was your first week at high school?” A Redditor’s bizarre exchange went viral last weekend. OpenAI has stated that it has fixed the bug, which was likely caused by the user's message being cut off. By Victor Tangermann on Futurism.

​Ex-Googler Forum Statements On Google Navboost​
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While Google isn't keen to divulge more details on Navboost, here are some old posts from ex-Googlers on Hacker News discussing how this mysterious algorithm plays a role in core updates and general rankings. By Barry Schwartz on Search Engine Roundtable.

​How To Optimise Your Etsy Shop For Google​
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​Etsy has been gaining popularity in recent years. But is creating a store always the most effective strategy for your business? This guide will walk you through the pros and cons and help you optimise your listings for Google SERP visibility. By Gemma Fontané on Wix SEO Hub.

Joyce Yang,

editor at The Signal

Last thing.

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