|
Weekly Trivia: What animal's IQ did Google DeepMind CEO Demis Hassabis compare to current AIs?
|
|
|
What a week! Britain woke up to its most dramatic election result since 1997 as Labour secured a landslide victory, while England beat Switzerland on penalties to secure a place in tonight's semi-final against the Netherlands. However, the hot topic in our world was the hiccup in Search Console Performance Reports (now caught up).
After all of that, summer is back on. For anybody going on holiday (I'm off to Cornwall), keep an eye out for Google Maps' "add stop" feature now includes ads for places of interest along your route.
Before we get to our top picks, here are some other updates from this week: Google is experimenting with country labels in search result snippets and updating best practices for embedded images and URL structure. YouTube Shorts is introducing an "Add Yours" sticker to spark audience engagement and potentially fuel viral trends, alongside an AI-powered eraser tool for removing copyrighted music without affecting other audio. Bing is testing out new features too, adding nutritional info like "lean protein" and "anti-inflammatory" to image search results. In the world of science, Google researchers are mapping the mouse hippocampus to understand human memory, while OpenAI is developing a personalised health coach to encourage positive behavioural change. Would you give it a try?
Joyce, editor at The Signal
P.S. The answer to our trivia? A cat! Demis Hassabis made the comparison in a recent public discussion with ex-PM Sir Tony Blair. However, he did reckon that AI does better than humans in certain areas, like game playing.
|
|
|
Google Says These Are Not Good Signals - Contrary to popular belief, Google's Gary Illyes said in a recent interview that signals including authorship are not what Google is looking for. By Roger Montti on Search Engine Journal. |
|
|
SEO OKRs: Driving Performance & Measuring Impact - Objectives and Key Results (OKRs) are a good framework for tracking the progress of a project. If you are unsure where to start, check out this starter kit to set up your OKRs, from content building to technical SEO. By Patrick Stox on Ahrefs. |
|
|
Becoming Data Driven, From First Principles - Being data-driven is the new craze, but what does it actually mean? Here is the complete guide for your company to achieve the data-driven ideal state, including a proven 90-year-old mechanism for success. By Cedric Chin on Commoncog. |
|
|
Pop Culture - Unpopular opinion: the generative AI bubble is going to burst. "It costs far too much, isn't getting cheaper, uses too much power, and doesn't do enough to justify its existence... It's all a disgraceful waste," says EZPR CEO Ed Zitron. By Edward Zitron on Where's Your Ed At. |
|
|
This Wasn't the Social Media Election Everyone Expected - The UK general election has ended, but the trolling networks on social media are still rife. What could happen when an average person can outdo political parties by posting deep fake videos and false comments? Read this BBC investigation to find out. By Marianna Spring on BBC. |
|
|
|
|
Joyce Yang,
editor at The Signal
|
|
|
|
Last thing.
We hope you enjoy this email from Good Signals. However, if you no longer wish to receive any further communications from us, you can simply unsubscribe below.
|
|
|
Good Signals, Unit 48, 1 Emma Street, London, Greater London E2 9FP
P.S. You can update your preferences here.
|
|
|